This article covers how to recover lost sales from abandoned carts online. Keep in mind, it isn’t always easy to recover these sales; there might be a variety of influencing factors that come into play. Details on why cart abandonment is usually the retailer’s responsibility and what you can do about it are discussed below. … Read more
Based on the new customer analysis report by Shopify, cart abandonment represents a huge amount of lost sales. Marketers lose a whopping $18 billion to cart abandonment every year. With approximately 70% of online shopping carts being abandoned (across the Americas) every year and 44% of those resulting in abandoned purchases, there is more than … Read more
Online shoppers are often faced with a variety of irresistible deals and offers. But there are some things that may cause them to abandon their carts and not make a purchase. Read this article to find out what these reasons may be, so you can make adjustments where necessary on your site. How does shopping … Read more
Email attrition, or email churn, occurs when people choose to leave your mailing list over a given time period. It’s a problem that affects all email marketers, so there’s nothing you can do to stop losing your email contacts over time. On average, businesses lose about a quarter of their mailing list yearly, which sounds … Read more
If you run your business online, you know the critical role advertising plays in driving visitors and potential customers to your website. However, one thing you may not know is that most people who visit your website for the first time aren’t ready to make a purchase. They may have some interest in what you’re … Read more
There are many good SEO experts to choose from, but how do you know who is the best for your needs? In this article, I’m going to give you a list of qualities to look for in an SEO expert. What is an SEO Expert? An SEO expert is a person who specializes in optimizing … Read more
Technical writing careers are in demand these days. If you’re looking to get into the industry and make a career out of it, then this article is a must-read for you. In this blog post, we’ll be covering how to prepare for technical writing jobs, how to find jobs that fit your skill level and … Read more
In this digital world that we undoubtedly live in, it’s not just about what you do, it’s about how you do it – and how well you’re able to promote your brand. One of the best ways to boost your brand awareness and visibility is to have as many people talking about it as possible. … Read more
Technical writing is a broad field that has evolved to cover the needs of many industries. Technical writers are required to research and collect technical information from other sources such as product owners, engineers, designers, managers and more. They then synthesize this information clearly and concisely which is both accurate and understandable to readers. Moreover, … Read more
Almost any online business knows that abandoned carts represent a frustrating, expensive situation. This is because abandoned-cart visitors usually add less than 10% of the potential order value to their carts before leaving. The good news is you can turn these valuable customers into your new repeat customer by sending abandoned-cart email campaigns. Here are … Read more