James Alain L. 
Estimates show over 12 million online stores worldwide, saturating the e-commerce market. That’s a massive competition, to say the least. To remain competitive, e-commerce businesses must stand out from the pack. One way to do that is by ranking higher on search engine results pages (SERPs). The closer your store is to the top of … Read more
Content creation is a marketing cornerstone for B2Bs, B2Cs, and personal brands. It does not matter what niche and industry they are in or the channel they use. According to a recent marketing statistics from Smart Insight, 68% of your potential customers use a search engine (especially Google) before purchasing a product. And 42.7% of … Read more
Attracting talent is not always the biggest challenge for recruiters. Sometimes, a job advertisement can attract many candidates, so sifting through the resumes becomes the problem. You can’t possibly interview all the applicants for a job. On the other hand, you don’t want to discard the details of someone who could be perfect for the … Read more
For many, full-time blogging sounds like the dream. You work from home, typing up all the interesting new tidbits, news, how-to guides, and gossip from within your chosen niche, and then make money. Maybe you have the earliest steps down. You have enough content that Google loves you, you’ve taken steps to start link building, … Read more
While big search engines like Google take into consideration hundreds of factors when it comes to ranking websites in search results, backlinks have become increasingly important in recent years. From improving credibility to increasing website traffic, backlinks are powerful resources that every website owner needs to know about. Read on to learn six reasons every … Read more
Email click-through rates (CTRs) are a critical metric for email marketers. If your CTR is low, your emails are not resonating with your audience, and you may be missing out on potential customers. Luckily, there are many things you can do to improve your CTR. This article will discuss 13 of the most effective ways … Read more
Many people dream of starting a business and yet never do. Often, this is because they assume that the logistics will be too complicated and the costs too much. But starting a business need be neither complex nor costly. In fact, in some cases, zero capital is required at all. So whether you’re looking to … Read more
With the freelancer community contributing $1.3 trillion to the US economy, it’s understandable why you’d want to be a part of this ever-growing and beneficial industry. Whether you’re a beginner or a seasoned veteran, there’s always room to learn new tips and tricks when it comes to being a freelancer, especially if you’re familiarizing yourself … Read more
In 2019, Kim Kardashian made the news for an unusual reason: the reality star announced she was signing up for a four-year apprenticeship with a San Francisco law firm. Under California law, it’s possible to become a lawyer by apprenticing with a law firm: you don’t need to actually go to law school. In 2021, … Read more
Are you finding it difficult to be productive and stay focused while working from home? You’re not alone. It can be tough to stay focused when surrounded by so many distractions. Here are some tips and tricks to help you become more productive while working from home. You’ll be able to get more done in … Read more